Privacy Policy

Effective Date: June 21, 2025

Last Updated: June 21, 2025

Optalora ("Company", "we", "us", or "our") values your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at optalora.com, interact with our automation tools, dashboards, and services.

1. Information We Collect

A. Information You Provide
Account details, billing information, automation setup data, surveys, support tickets, and form submissions.

B. Automatically Collected
IP address, browser/device info, session activity, pages viewed, usage analytics, and cookies.

C. Third-Party Connections
With your permission, we collect API data from tools like Google, Zapier, Airtable, Notion, and others you connect.

2. How We Use Your Information

  • Provide and personalize services
  • Build and maintain automations
  • Send updates and invoices
  • Respond to support inquiries
  • Improve user experience and security

3. Legal Basis for Data Processing

  • Consent (e.g., sign-ups, opt-ins)
  • Contractual necessity (automation delivery)
  • Legitimate interest (platform optimization)
  • Legal obligation (compliance)

4. How We Share Your Information

We don’t sell your data. We may share it with:

  • Vendors: Stripe, Webflow, AWS, MailerLite, Plausible
  • Integrations: With your permission, we connect third-party tools
  • Legal: If required by law or subpoena

5. Data Storage & Retention

Data is securely hosted in the U.S. via encrypted servers. We retain data as long as needed for business and legal requirements. You may request deletion at any time.

6. Your Rights

  • Access or export your data
  • Correct or delete personal info
  • Withdraw consent for processing
  • Submit a data request at any time

7. Cookies & Tracking

We use cookies to understand site behavior and improve functionality. You can opt-out of non-essential cookies via your browser or our banner.

8. Security

  • End-to-end HTTPS encryption
  • OAuth for connected services
  • Secure token handling for integrations
  • Private vault tier for high-tier clients

9. AI-Generated Content

Our automations may use tools like OpenAI or Claude. We don’t use your data to train models, and Enterprise clients may request isolated containers for AI tools.

10. International Data Transfers

We may transfer data outside your country under SCC or equivalent safeguards. By using our platform, you consent to these transfers.

11. Children’s Privacy

We do not knowingly collect or store information from users under 18. If you are underage, please do not use our platform.

12. Third-Party Links

We are not responsible for the privacy practices of third-party sites or tools linked from our platform. Always review their terms.

13. Changes to This Policy

We may update this policy from time to time. Major changes will be communicated via email or platform notifications.

14. Contact Us

If you have any privacy-related questions, please contact us:

Optalora Privacy Office
📧 Email: contact@optalora.com
📍 We do not collect or publish a physical address or phone number.